Corporate brand identity

Brand identity

The Tasmanian Government brand makes it easier for the Tasmanian community to recognise government activities, information, services and opportunities.

Care should be taken not to dilute the brand through sub-brands, corporate and business unit entities and campaigns.

• Brand hierarchy
• Corporate brand identity elements

Need assistance?

If you need help with the Tasmanian Government corporate brand identity, please contact the Communications Unit in the Department of Premier and Cabinet via email: communications@dpac.tas.gov.au or go to the Advice, approval and exemption section.