Giveaways and merchandise

Collateral includes marketing promotional material e.g. pens, stickers, notepads etc. Products produced for retail sale are eligible to apply for an exemption from mandatory elements.

The logo is the only element that is mandatory for most collateral.

The minimum size of the logo is 20mm for the vertical version and 30mm for the horizontal version.

The mono version of the logo is preferred but the colour logo can be used depending on the specification of the job.

If the surface area of the object is smaller than the minimum size requirement, a tas.gov.au URL or a text identifier should be used.

Any messaging should be in an approved Tasmanian Government font style (e.g. Arial).

If you have any queries, please seek advice from the Agency Communications Manager.

Examples:

Examples of logo application on different promotional articles like pens, usb stick, notebook, a drink bottle, a bag, a cup and tag.