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  1. Home
  2. Accessible and inclusive communications
  3. Making your communications accessible
  4. Making social media accessible

Making social media accessible

On this page

    • Back to making comms accessible

    Making social media accessible

    Accessible social media ensures everyone, regardless of their abilities, can participate. Incorporating accessibility features makes platforms more inclusive and welcoming.

    Accessible social media enhances engagement, expands reach, and promotes diversity. This contributes to a fairer and more inclusive online environment.

    Tips to ensure social media is accessible

    • Always add alt text
    • Add video captions
    • Write accessible text (use plain English)
    • Create accessible visuals
    • Don’t use or rely on memes and emojis
    • Stay up to date with the platform’s accessibility features.
    • Use feedback to improve your social media presence

    Resources

    • Social media | Style Manual
    • Alt text, captions and titles for images | Style Manual

    Meta (Facebook and Instagram)

    • Meta Accessibility page
    • Meta Accessibility on Twitter
    • Facebook Accessibility Help Center
    • Instagram Accessibility Help Center

    X (formerly known as Twitter)

    • Accessibility at X page

    YouTube

    • YouTube accessibility settings
    • Using YouTube with a screen reader
    • Accessibility for YouTube mobile app

    Vimeo

    • Video accessibility at Vimeo: what you need to know
    • About captions and subtitles – Vimeo Help Center page

    Pinterest

    • Making Pinterest inclusive for all levels of vision

    LinkedIn

    • Accessibility at LinkedIn
    • Screen reader support
    • Submit accessibility support request

    TikTok

    • Accessibility at TikTok
    • Tips for creating accessible content
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    In recognition of the deep history and culture of this land, we acknowledge and pay our respects to all Aboriginal people, the traditional owners of this Country, and recognise their continuing connection to Land, Sea, Waterways and Sky. We pay our respect to Elders past and present, and acknowledge and value their contribution and cultural knowledge.
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